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SUNNYVALE, CA, November 15, 2004 – Liquid
Engines, the provider of breakthrough corporate income tax management
and
quantitative planning software, today announced that Rita Iorfida
has been named Vice President, Products. Leveraging more than
twenty years of software experience, Iorfida will manage product
direction and strategy, product management, and product marketing.
Under her leadership, Liquid Engines will continue to broaden
the capabilities of their core products and will look to expand
their product offering to serve the ever-increasing needs of
corporate tax departments.
“Our goal at Liquid Engines is to provide superior software
that helps today’s tax professionals unlock their strategic
value to the enterprise by enabling them to effectively and efficiently
minimize tax risk and increase liquidity,” said Gwen Spertell,
president and CEO, Liquid Engines. “Rita’s extensive
experience in financial applications, including leading product
strategy for PeopleSoft, will be invaluable in helping us deliver
on this vision."
“We are thrilled to have such an accomplished product
executive as Rita join the management team,” said Joel
Rosen, partner, Charles River Ventures. “The addition of
Rita to their world-class team is yet another example of Liquid
Engines’ ability to attract top talent, accelerating their
ability to deliver corporate tax solutions that will revolutionize
the tax planning and management process."
Ms. Iorfida has extensive experience in delivering enterprise-level
software to financial customers. She was most recently vice president
of product management at INEA Corporation, a performance management
software provider focusing exclusively on the financial services
industry. Before that she spent nine years at PeopleSoft, where
she became vice president for PeopleSoft Financial Management
Solutions after holding various management roles in customer
services, professional services, and sales. While at PeopleSoft,
Ms. Iorfida successfully launched PeopleSoft 8 Financial Management
Suite, the first pure Internet product suite targeted to the
office of finance; and PeopleSoft 8.4 Financial Management Systems,
which included functionality targeted at meeting compliance and
transparency requirements as well as new products such as CFO
Portal and MarketPay.
“Liquid Engines has a unique opportunity to bring ‘enterprise’ software
to the tax professional, an area of the enterprise that has not
yet been served by advanced technology,” said Ms. Iorfida. “It’s
exciting to join a company with such a great market opportunity,
as well as a first-class management team and board.”
Earlier in her career, Ms. Iorfida worked for Dun & Bradstreet
Software as client engagement manager. Ms. Iorfida earned an
Honors BA from the University of Toronto and an MA in information
science from the University of Western Ontario.
About Liquid Engines,
Inc. >>
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